About the Team

At Klarity Health, we are on an ambitious mission to transform healthcare delivery by enabling autonomous practices. Our ultimate impact is to allow more patients to be served well, timely, and affordably by their providers of choice. We make this social mission happen by empowering care providers through tech-enabled solutions.

We are delivering impact. Within years of the launch, Klarity has served hundreds of providers, extending its services to tens of thousands of patients across 30 states. Providers using Klarity technologies and services have received 990+ reviews with an average score of 4.96 out of 5.

We are growing fast. Our team comprises serial entrepreneurs, healthcare veterans and front-line providers, and product and engineering professionals who have worked at Google, Uber, Shippo, Shopee, SenseTime, Farfetch, and Daimler. We are quickly expanding and hiring top-tier entrepreneurial-minded individuals to build solutions for an industry that needs more support.

We are well-capitalized. Our investors include top-tier VCs and successful entrepreneurs, such as Atypical.Ventures, Mucker Capital, Uphonest Capital, Zhenfund Capital, Zoom, etc.

About this Role

As our PPC/SEO Manager, you will support the strategy/build/execution of more targeted/persona-based marketing initiatives for our telehealth marketplace (https://www.klarityadhd.com/)https://www.klarityadhd.com/. As our online presence and more personalized content are extremely important for the business's success, your position will play a huge role in driving Klarity's growth and success. You will manage all SEM and SEO activities such as ad builds, SEO agency work review, program/budget planning, road-mapping optimization, weekly audit and reporting, keyword and content strategy, etc.

Major Responsibilities:

SEM

• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies

SEO

• With the execution support from SEO agency, optimize copy and landing pages on our public-facing websites for search engine marketing
• Perform ongoing keyword discovery, expansion, A/B testing and optimization

Supporting work to social media management and affiliation program might be needed

What You Need to Succeed?

• "Self-drive": you have the internal drive and motivation to take action and achieve their goals without external pressure or incentives
• 2+ years of experience managing paid search
• Excellent analytical and communication skills
• Deep knowledge of the SEM industry and the paid search advertising model
• Experience with keyword research tools and web analytics tools (Google Analytics), as well as how to use these tools in paid search campaigns
• General knowledge of search engine optimization (SEO), social advertising, and web usability
• Understanding of customer lifetime value and optimizing towards profits based on margins
• Strong attention to detail and talented multi-tasker with an ability to organize and prioritize workload to manage timelines, budgets and deliverables

Salary Range for this role

$90k - $120k / Year

Remote work is acceptable; Bay Area hybrid work is preferred